Advocacy v. Activism

We are intentional in the language we use because we are intentional in the way we think about and do the work of advocating for race and gender-based equity.

Activism focuses on changing systems. It is often loud and confrontational. Activism asks, "What systems need to change and how can I leverage my power to see it happen?"

Advocacy is quiet and relational. Advocacy asks, “How does this issue affect real people I know?”

Both are important. We believe that everyone should be an advocate, but not everyone will be an activist.

If you care about people, you already belong here.

Take our Plant Family Archetype quiz to learn more about how you naturally approach advocacy.